Housing Market “Going Green”

Posted 2008-01-7

The current trend towards “going green” and marketing more environmentally friendly products and services has filtered into the housing market as well. In addition to the government’s “Building a Greener Future” policy, which offers stamp duty exemptions for carbon-neutral homes, an Energy Performance Certificate may soon be introduced.

The Energy Performance Certificate (EPC) will focus on energy efficiency, insulation, and other environmentally sound practices for homes. John Slaughter, director of external affairs as the Home Builder’s Federation, expressed his opinion that the new EPC will most likely influence many buyers’ decisions when searching for homes. He explained that the benefit to the EPC is that it will “raise awareness of the benefits of good levels of energy efficiency and insulation…not just running costs but [for the] comfort of the house and so forth.”

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